Nadine Merabi.
HighCohesion enabled a single global inventory pool and smooth cross-border operations within a tight four-week timeline.
The tech stack.
4-week project
Including extensive testing.
1-minute process
Changed stock split allocation across the 3 markets.
3 Shopify stores
Taking hundreds of orders per week.
The snag.
Riding a tidal wave of orders, Nadine Merabi expanded beyond the UK into Europe and then across the pond to the US.
Naturally, the brand wanted the ability to control its global inventory from one place. They also needed to integrate a new e-commerce platform and Bleckmann 3PL to ensure everything ran smoothly.
As experts in Shopify and Bleckmann integrations, HighCohesion was the natural choice.
Nadine Merabi needed the warehouse efficiencies of a single inventory pool, and to avoid overselling by enabling configurable inventory splitting across its three Shopify stores.
Not a simple task, and there wasn’t much time to do it - they needed these integrations designed, tested and live in just four weeks.
The project.
HighCohesion took Nadine Merabi’s UK, EU and US Shopify stores and integrated the required single warehouse inventory pool.
We also worked closely with our valued partner, Whānau, using their deep operational knowledge and longstanding relationship with Bleckmann to ensure everything ran smoothly. They were also able to help with the merchandising side of things, so we knew exactly how the stock splits should be allocated.
The beauty of these integrations is they don’t require hand-holding down the line; the team can take full control. They simply log in to the HighCohesion Control Panel, make their changes, hit save, and the new splits will be implemented.
“Pulling a project together in four weeks was always going to be a challenge, but doing that with three stores added another level of complexity. Our goal was to make things feel simple, even if there was much more happening behind the scenes.
We worked tirelessly to ensure every aspect of the integration was perfect and the results speak for themselves. The brand now has a robust, efficient system that can handle its impressive growth and future ambitions.
I can’t wait to see what we can help with next!”
The results.
A single warehouse inventory pool gave the Nadine Merabi team better visibility of their data and improved operational efficiency.
By enabling stock splitting across its three stores, Nadine Merabi is now less likely to suffer overselling and has greater flexibility to react to market conditions (no more underselling!) or activate promotions in different territories.
With Bleckmann in place, the brand has a solid logistics partner with the capability to deliver on its huge ambitions for the future.
These integrations mean they can now take control using our platform and manipulate their data streams to be proactive, not reactive.
The team can call on HighCohesion at any time for continued support as part of their personalised Hypercare package.
The feedback.
“Migrating from our own warehouse to a third-party logistics provider in Bleckmann brought with it a host of technical challenges that we at Merabi weren’t internally equipped to deal with.
Sophie and Tom at HighCohesion scoped out our demands and requirements to the nth degree, understanding what we wanted to achieve to drive efficiency, and revolutionise our tech infrastructure, but crucially did it in a straightforward, comprehensible manner.
Their expertise in Shopify is a huge asset for brands looking to onboard third parties, as they are able to reduce the complexity of input required brand-side.
They were also on-hand at all moments throughout the process to answer our questions no matter what, and made us feel well supported.
We at Nadine Merabi view HighCohesion as an extension of the team and have since worked on multiple successful projects together that have driven results, scale and efficiency at every turn.”
Partners we worked with
Whānau - Growth Advisory